This blog was first published in November 2017, in connection with my year as Chairman of IAAPA.
The blog is a personal perspective on Liseberg, as well as the global attractions industry, and reflects on all aspects of what goes into the management of an amusement park in the 21st century. All opinions expressed in this blog are my own. If you would like to know more about Liseberg, please read our Company Presentation . You can also read more about Liseberg in our Sustainability Report.